ChurchCMO Blog

Leadership Mark Wilson Leadership Mark Wilson

Why Do Useful Tools Fail to Work in the Local Church?

I  get at least a dozen emails a day advertising and promoting the latest software tool or app that will “change your life!” And I regularly see tools and apps that are aimed at the local church. And now, many of these tools use Artificial Intelligence (AI) or are a product of AI that are designed to increase efficiency of staff, proficiency of communication, and even sufficiency of discerning data and trends.

But unfortunately, the trend I have witnessed most frequently over the past 25 years has been that the vast majority of these tools and applications lay underutilized and even unused as the monthly subscription clicks on…

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Leadership Mark Wilson Leadership Mark Wilson

What If?

What if Dr. King and Malcolm X collaborated? What if you jumped at that last opportunity? What do we do with those what ifs in our lives to be positive and productive? Let’s look at these questions in today’s post.

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Leadership Mark Wilson Leadership Mark Wilson

My Focus Word for 2024 Is....

Every year, I try to spend as much time as I can between Christmas and New Year’s Eve visualizing the upcoming year. I am not a resolution maker, but I do try to see what my objectives and goals for the coming year look like in my mind’s eye. How I will accomplish these goals; what the results will look like; what are all the senses surrounding the process, results, and celebration of the accomplishments are all images I try to imagine.

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