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3 Keys to Starting a Buzz!

3 Keys to Starting a Buzz!

Church Marketing, Communication
What is the buzz going around town about your church? Is it positive? Did your people start it? Word-of-mouth communication is still the most effective form of communication and by far the most dangerous! In the world of marketing, influence marketing is still the most valuable form of marketing because people trust the opinions of their friends and family. As a matter of fact, 92% of consumers trust recommendations from friends more than advertising. Word-of-mouth or influence marketing is the original form of social media. Remember the shampoo commercial a few years ago, the premise was "she told two friends and…
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